← All detection heuristics · Social Engineering
low
SE_DOWNLOAD_BUTTON
What it means
Document contains a call-to-action phrase ('Click here to download', etc.).
Why it fires
The rule matches call-to-action text such as 'Download Now' or 'Open Document'. That wording is common in manuals and setup guides, so this is low-signal unless other findings point to a malicious workflow.
Other Social Engineering heuristics
SE_BOOKING_COMPLAINT_PHISH PDF_FAKE_DOCUMENT_COMPONENT_INSTALLER OOXML_QR_CREDENTIAL_PHISH SE_CALLBACK_SCAM_TEMPLATE PDF_BRAND_ACCOUNT_UPDATE_REDIRECT_LURE PDF_IMAGE_REPEATED_DECOY_REDIRECT_LURE PDF_IMAGE_DOCUMENT_REVIEW_HOST_LURE PDF_LOCALIZED_DOWNLOAD_HOSTING_LURE PDF_MINIMAL_VIEW_DOCUMENT_REDIRECT PDF_NESTED_ENCODED_CROSSHOST_REDIRECT PDF_RFP_EXTERNAL_ACTION_LURE PDF_UTILITY_REFUND_OFFDOMAIN_LURE PDF_SPARSE_MOVED_ARTICLE_DOORWAY